How To Increase Social Media Engagement By 110%

Social media engagement is huge. Without it, there’s no reason to be on social. But while marketers crave engagement, recent changes to social networks have often made it harder to get the same engagement rate we use to grab. Fear not! You can increase your Twitter engagement by 110% or more using this simple form of content few businesses are using.

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Facebook Friends and Family Update: What You Need To Know
Jul05

Facebook Friends and Family Update: What You Need To Know

Facebook Friends and Family Update: What You Need To Know

Every time Facebook or any social network makes an update of any kind, it’s almost instantly met with cries from the marketing community. Every update seems another move to kill off social media marketing and bring an end to the world. Facebook just announced a new update to the timeline, and this one is sure to really make many marketers mad. Fear not, these changes aren’t as bad as many think. Here’s why this Facebook update isn’t a bad thing.

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7 Tips For Writing Awesome Twitter Ad Copy
Jun28

7 Tips For Writing Awesome Twitter Ad Copy

7 Tips For Writing Awesome Twitter Ad Copy

Quality copy has a huge impact on the success of social ads. Crafting messages that appeal to viewers is an obvious goal, but sometimes small nuances can have a big effect on the performance and return of our social media advertising. There are many factors that can influence success. Here are 7 tips for writing better Twitter ad copy, from Twitter themselves.

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Instagram Updated The Timeline And Nobody Noticed
Jun20

Instagram Updated The Timeline And Nobody Noticed

Instagram Updated The Timeline And Nobody Noticed

In mid-March, Instagram announced that they’d be updating their feed to show more of the updates that matter most to their members. This announcement caused a uprise and cries from the Instagram community. Many cried when this move was announced and believed it would doom Instagram forever. While many saw it as a bad change, we were quick to see the great opportunity that this updated offered Instagram users.

With all the commotion over the upcoming change, you’d have thought the world was ending. Quite the opposite it would seem now, as Instagram updated the timeline and nobody noticed. Here’s a look at the new timeline.

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More Characters Won’t Make Your Tweets More Successful
May19

More Characters Won’t Make Your Tweets More Successful

More Characters Won't Make Your Tweets More Successful

This week, a report from Bloomberg claims that Twitter will stop counting images and links against the 140-character limit. This news has excited many and got social media fans pumped about what they may do with their new found characters. While this added room may make some happy, it’s not likely to bring about better performance for social media marketers. Here’s why more characters won’t make your tweets more successful.

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Why Successful Social Video Must Be Designed Like Silent Film
May18

Why Successful Social Video Must Be Designed Like Silent Film

Why Successful Social Video Must Be Designed Like Silent Film

Social video is all the rage these days. According to a study by Cisco, video will grow to be 80% of all internet traffic by 2019. It’s clear that we love video and marketers are rushing to produce tons of content to fill that desire.

With all the efforts to create engaging social videos, there’s one thing most are missing. Here’s why marketers must make their videos silent films.

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