Unless you’re a B2C brand, chances are you haven’t invested much in Pinterest. For most, it’s a place you go to look at products. A visual place with a million things to buy, and if you don’t have something to sell, you wouldn’t think about posting it on Pinterest. But it has the ability to do so much more. Here’s a look at how you can use Pinterest to drive traffic and interest in anything online.
We all want to build better social followings. The relationship we have with our followers is key to the success we see on social. We spend a ton of time building a following and connecting with them but there are some annoying actions that can hurt our social health. Here are the most offensive actions that you need to avoid.
Social media engagement is huge. Without it, there’s no reason to be on social. But while marketers crave engagement, recent changes to social networks have often made it harder to get the same engagement rate we use to grab. Fear not! You can increase your Twitter engagement by 110% or more using this simple form of content few businesses are using.
Every time Facebook or any social network makes an update of any kind, it’s almost instantly met with cries from the marketing community. Every update seems another move to kill off social media marketing and bring an end to the world. Facebook just announced a new update to the timeline, and this one is sure to really make many marketers mad. Fear not, these changes aren’t as bad as many think. Here’s why this Facebook update isn’t a bad thing.
Quality copy has a huge impact on the success of social ads. Crafting messages that appeal to viewers is an obvious goal, but sometimes small nuances can have a big effect on the performance and return of our social media advertising. There are many factors that can influence success. Here are 7 tips for writing better Twitter ad copy, from Twitter themselves.
In mid-March, Instagram announced that they’d be updating their feed to show more of the updates that matter most to their members. This announcement caused a uprise and cries from the Instagram community. Many cried when this move was announced and believed it would doom Instagram forever. While many saw it as a bad change, we were quick to see the great opportunity that this updated offered Instagram users.
With all the commotion over the upcoming change, you’d have thought the world was ending. Quite the opposite it would seem now, as Instagram updated the timeline and nobody noticed. Here’s a look at the new timeline.