Passing the Bing Ads exam means becoming Bing Ads Accredited Professional and shows a general knowledge of paid search best practices and usage of Bing Ads. The test consists of 100 questions and requires score of 80% or higher in order to pass. Here are a few tips for passing the Bing Ads Accredited Professional exam.
Bing Ads Accredited Professional Exam
The best way to pass the test is to study the materials Bing provides for learning paid search strategy and use of the Bing Ads interface. But for those looking for more advice to pass the test, here are a couple tips.
1) All Of The Above
In nearly every multiple choice question where ‘All Of The Above’ is an option, it’s the correct answer. If you’re in doubt, it’s a safe bet it’ll be the right answer.
2) None Of The Above
It’s never ‘None Of The Above’. Though this option is given far less frequently than ‘All Of The Above’, it does appear a couple times throughout the Bing Ads Accredited Professional Exam and it’s never the correct answer.
Knowing it’s NOT the right answer decreases the number of potential answers to 3, increasing your odds of getting the right answer. Choose wisely.
3) True or False
Just as with ‘All Of The Above’, the answer is almost always ‘True’, when presented with a true/false question on the exam.
While there are a couple questions where the answer is ‘False’, the vast majority of the time ‘True’ is correct.
If you’re questioning if the question is true, most of the time it is. Go that route when in doubt.
4) Different Wording, Same Answer
There are a couple questions that are essentially the same, but have slightly different wording. Don’t let this throw you off. The answer is the same in each.
If you come across a question you feel has been asked before, don’t start doubting your previous answer. It’s still valid, the question is just re-written with a bit different wording.
A Perfect Score
Study the provided material plus these tips and you should pass the exam with ease. If you’re still unsure even after studying up, you can find all the answers to the Bing Ads Accredited Professionals exam here.
Best of luck on the exam!