How To Overcome The Big Problem With Twitter Polls
Nov19

How To Overcome The Big Problem With Twitter Polls

How To Overcome The Big Problem With Twitter Polls

Twitter Polls are a wonderful new way to engage with your audience and gather helpful insight. They make it simple for your following to give you their opinion on all types of questions.

Getting the best results from Twitter Polls means knowing how they function and are seen by your followers. It also means knowing how they aren’t seen. Here’s one important item to consider when using Twitter Polls as part of your social media strategy.

Read More
What You Need To Know About Twitter Polls
Nov10

What You Need To Know About Twitter Polls

What You Need To Know About Twitter Polls

Twitter recently announced the launch of Polls. They’re a great way to engage with your audience and get awesome insights into how they feel about a huge range of questions.

As Polls roll out across the network, users are sure to see many opportunities to use this new feature to engage their following and learn from them. Here’s what you need to know about Twitter Polls to get started.

Read More
Why You Need To Stop Including Hashtags In Paid Tweets
Nov05

Why You Need To Stop Including Hashtags In Paid Tweets

Why You Need To Stop Including Hashtags In Paid Tweets

Hashtags are great. They’ve been shown to increase engagement up to 16%, according to Twitter’s own research. They allow your tweets to be found when people are searching for related conversions or topics, and they allow you to group campaign messaging together. Hashtags are awesome for getting your message seen by more people.

The only problem with hashtags, is that they’re hurting your paid messaging performance.

Read More
Twitter Announces Polls: What Marketers Need To Know
Oct21

Twitter Announces Polls: What Marketers Need To Know

Twitter Polls

Twitter announced today that polls will be finding their way to the feed in the coming days. Polls will give everyone the opportunity to get public opinion on any question they want answered and it’ll help users voices be heard.

This exciting new feature will bring a new dimension of interaction to the social platform and give everyone the opportunity to ask and answer any question they’d like. It also offers great new opportunities for marketers and their audiences. Here’s what you need to know to make the most of it.

Read More
Get More Clicks By Dropping The Mentions and Hashtags
Oct19

Get More Clicks By Dropping The Mentions and Hashtags

Twitter Hashtag

Picking the right messaging strategy can greatly improve return from your Twitter posts. Including stats can increase retweets but decrease clicks. Posing questions can increase social response. Knowing what type of tactic drives certain behaviors means you’re prepared to pick the right mix to achieve your campaign goals. Just make sure you’re picking the right messaging elements to support your desired results.

Read More
Twitter Turns To HTTPS: What It Means To Marketers
Sep21

Twitter Turns To HTTPS: What It Means To Marketers

Twitter Secure

Twitter Turns To HTTPS: What It Means To Marketers

Twitter has quietly announced to developers that starting on October 1st, they will be moving t.co to HTTPS for new links. Switching to HTTPS will allow Twitter to securely send visitors to the destination URL, even if the webpage they’re being directed to isn’t an HTTPS link. While this change is helpful to the security of Twitter users, here’s what marketers need to know about how it may impact them.

Read More