Team of Teams: New Rules of Engagement for a Complex World
How do you build and adapt a team in a fast-paced world where the competition doesn’t follow traditional rules of engagement? US Army General Stanley McChrystal outlines it all in Team Of Teams: New Rules Of Engagement For A Complex World.
Review: Find Your Why by David Mead & Peter Docker
Bestselling author Simon Sinek got us thinking with his book Start With Why. Now learn how you can find it, with Find Your Why: A Practical Guide to Discovering Purpose for You Or Your Team by David Mead and Peter Docker. Here’s what you’ll learn.
Are Social Media Certifications Worth It?
Social media marketers and those looking for a job in the field often ask, “Are social media certifications worth it?” Here’s my take.
Please Don’t Do Coke In The Bathroom by Sami Christianson
Looking for a hand lettering guide that doesn’t take itself too seriously? Do I have the perfect book for you. Take a look at Please Don’t Do Coke In The Bathroom: Irreverent Hand Lettering For Every F*cking Occasion by Sami Christianson.
Review: Everybody Lies by Seth Stephens-Davidowitz
We’re constantly told that Big Data has the ability to change our world. It’s true, but it also has the ability to show us the truth about the world we already live in. Here’s a look at Everybody Lies: Big Data, New Data, and What The Internet Can Tell Us About Who We Really Are by Seth Stephens-Davidowitz and the truth Big Data brings.
How Retailers Are Making The Most Of Personal Buyer Profiles
Understanding your market is a must for all marketers. It’s nearly impossible to sell to people if you don’t know who might be interested in your products. For years marketers have identified their market and connected with customers by building profiles of the people they believed were their buyers. While these profiles are helpful, there’s a more profitable way. Learn how big retailers are making use of personal buyer profiles for big profits.
Review: Blockchain Revolution by Don Tapscott and Alex Tapscott
Everywhere we turn there are those talking about how blockchain holds the power to transform the world we live in. But how will it do it, what are the challenges, and how can we make it happen? Authors Don Tapscott and Alex Tapscott explore these topics in Blockchain Revolution: How the Technology Behind Bitcoin Is Changing Money, Business, and the World.
Why You Might See A Drop In Conversions Starting October 2017
Have you seen a sudden drop in conversions starting in October 2017? You aren’t alone, but there’s a likely culprit. This is the source of your slowed success.