Goodbye Twitter Share Counter: Why It’s A Good Thing

Back in September, Twitter announced that they’d be redesigning the Tweet and follow buttons. As part of this change, the share counters has now gone away.

The change caused a lot of complaints from marketers and others. Twitter offered a better explanation for why they’re making the change, though many still believe it’s simply a move to get more money or just plain screw them.

It’s not a bad thing that Twitter share counters are went away. It’s actually good. Here’s why you shouldn’t be sad to see them go.

The Top New Year’s Resolutions For 2016 According To Twitter

Each year, many feel the need to declare a resolution for the year to come. These New Year’s resolutions are a way to set goals for becoming a better person and living a better life in the new year.

For many, these resolutions are something they keep to themselves or share with a couple special folks, like their partner or close friends. With the invention of social media, people now have an outlet to share those goals with a wider audience and even have that audience hold them accountable for their resolutions. Here’s a look at the top New Year’s resolutions of Twitter users for 2016.

5 Things Marketers Have To Stop Doing in 2016

2016 is here. It’s an exciting time as digital marketing keeps evolving. True marketing disruptors to watch are on their way, like algorithmic marketing, recognition strategy, hyper-personal marketing (behavioral targeting), and artificial neural networks. But, while new tactics come to life, there are also things marketers need to stop doing.

For all the new in the world, there are some old tactics that just don’t work anymore. Yet many still hold to them tightly. Maybe it’s because they don’t know that they’re no longer the best way or aren’t aware of the great benefits to investing in other tactics instead. But it’s time to move on from the dying marketing tactics. Here are 5 that people need to let go in 2016.

Instagram Updates Captions: What Marketers Need To Know

Instagram is a social network focused on visuals. While great visuals may be the mainstay of the network, many also use the captions to draw the users attention to their posts and convey their desired message. Recently, Instagram made some quiet changes to the captions, which will certainly impact marketers. Here’s what they changed and what you need to know to make the most of the updated captions.

Twitter Announces Full-Size Photos: What You Need To Know

Today, Twitter announced a new look for photos on the social media site. These changes will mean a better visual experience for users and bring a number of benefits for brands too. Let’s take a look at the new changes and what they mean to marketers.

Twitter Polls Give You Greater Power To Choose

Twitter launched Polls in October and they’ve brought plenty of great new engagement to the social media platform. While the addition has created new engagement opportunities, Twitter Polls have a number of limitations. One of these was that they only allowed 2 choices, answers A and B. Luckily, Twitter has already updated their polls and made them better.

Google+ Gets Redesigned: What Marketers Need To Know

This week, Google announced a major redesign of their social network, Google+. This update brings with it a new focus on Communities and Collections, and much less of the other stuff.

Here’s what they’ve updated and what it means to businesses and marketers.

How To Overcome The Big Problem With Twitter Polls

Twitter Polls are a wonderful new way to engage with your audience and gather helpful insight. They make it simple for your following to give you their opinion on all types of questions.

Getting the best results from Twitter Polls means knowing how they function and are seen by your followers. It also means knowing how they aren’t seen. Here’s one important item to consider when using Twitter Polls as part of your social media strategy.